Avoiding SMS Spam Filters: A Comprehensive Guide with 100+ Spam Words to Avoid

Introduction

Ever crafted the perfect text message, only for it to end up in the dreaded spam folder? Fear not! Here’s a guide to keep your SMS campaigns spam-free and reaching your intended audience.

Understanding Spam Triggers

Spam filters have a keen eye for certain red flags:

• Unbranded or Naked Links: Links without branding or using URL shorteners scream “suspicious.”

• ALL CAPS: IT’S LIKE SHOUTING AT YOUR RECIPIENTS.

• Special Characters and Emojis: Less is more with these.

• Repetitive Messages: Spam filters don’t like echoes.

• Long Messages: Keep it brief; nobody wants to read a novel via SMS.

• Poor Grammar and Spelling: Nothing says “scam” like a poorly written message.

Best Practices

Ensure your messages are delivered with these tips:

• Register Your Number: Make sure your 10-digit long code (10DLC) number is registered.

• Obtain Consent: Only text those who want to hear from you. Consent is key!

• Gradual Rollout: Slowly increase your messaging volume to avoid raising eyebrows.

Crafting Messages

Here’s how to craft spam-free messages:

• Use Proper Links: Skip third-party shorteners. Use branded links.

• Avoid Naked Links: Always include “https://www.” to keep things professional.

• Personalize Content: Tailor messages to each recipient. Personalized messages feel less spammy.

• Keep it Short and Natural: Write like you talk. Natural, concise sentences work best.

Monitor and Adapt

• Track Deliverability: Use tools to monitor message success rates.

• Stay Updated: Keep up with new compliance guidelines and carrier requirements.

100+ Spam Words to Avoid

Some words are notorious for triggering spam filters. Here’s a list to avoid in your SMS campaigns:

• 100% free

• Act now

• Additional income

• All natural

• Apply now

• Avoid

• Bargain

• Best price

• Big bucks

• Billion

• Bonus

• Cash bonus

• Cash prize

• Certified

• Cheap

• Claim now

• Click here

• Congratulations

• Credit card

• Deal

• Discount

• Double your

• Earn

• Easy terms

• Eliminate debt

• Extra cash

• Fantastic

• Fast cash

• Free access

• Free consultation

• Free gift

• Free info

• Free membership

• Free preview

• Free quote

• Free trial

• Free website

• Freedom

• Get it now

• Gift certificate

• Great offer

• Guarantee

• Hurry

• Increase sales

• Increase traffic

• Incredible deal

• Instant

• Limited time

• Lowest price

• Luxury

• Make money

• Million

• Money back

• No cost

• No fees

• No obligation

• No purchase necessary

• Offer expires

• One-time

• Only

• Order now

• Promise

• Prize

• Risk-free

• Satisfaction guaranteed

• Save big money

• Special promotion

• Subscribe

• Trial

• Unsecured credit

• Unsubscribe

• Urgent

• Vacation

• VIP

• Warranty

• Wealth

• Win

• Winner

• Winning

• Won

Conclusion

Avoiding these spam words and following best practices will enhance your SMS campaigns’ effectiveness and deliverability. Remember, compliance and customer satisfaction go hand in hand.

Implement these strategies, and watch your SMS campaigns flourish while avoiding the pitfalls of spam filters. Happy texting!